Gessica Perego

Gessica Perego is a professional marketer with more than 10 years of experience in the field of digital marketing and in the management of complex projects for global brands. She currently holds the role of Head of Digital Marketing at Accenture, where she deals with developing digital strategies to support companies in digital transformation and the adoption of new technologies.

Throughout her career, Gessica has held leadership roles in consulting and digital marketing companies, where she has collaborated with international clients in sectors such as Automotive, Consumer Goods, and Financial Services. Her expertise focuses in particular on the creation of innovative digital experiences, the optimization of marketing processes, and the launch of wide-ranging digitization projects.

Gessica is passionate about how technology can improve the effectiveness of marketing strategies and help build sustainable brands that meet the needs of today's consumers.